This is worth reading the entire post and thinking about the impact of social media on events and conferences. A way to think about twitter is like a CB channel at an event. Everyone has a radio and the universal channel enables all the participants to comment, talk, ask questions and coordinate activity before, during and after an event. Will this change conferences? … YES.
Once the conference began, the dynamics in the room were amazing: we were listening to the presentation, debriefing comments as they were being said, typing in the live chat and sending tweets. Those walking by our War Room saw a frenzied team in hyper-overdrive, on high alert, working and talking at once.
On day one, we sat through two painful presentations: one very disorganized and one with some inaccurate and outdated information. Both of these presentations dealt with low-cost or free technology strategies and web tools.
On day two, we decided to turn to the Twittersphere to see if other social media mavens and gurus agreed with what ASAE was presenting. As we tweeted ASAE positions or statements, the Twitter and social media pros began to respond to us with facts, data, reports and articles contradicting what ASAE had said. Some of their responses were:
- @ replies (replies directly to us) or
- DM (private direct text messages).
- And some were RT (retweets) where I reposted their tweet to the entire Twittersphere.
I was hoping someone from ASAE was listening, following our conversations, or had their Google Alerts or TweetBeep set so they would know we were tweeting about them. No one from ASAE replied.
Twitter Trumps Online Conference - Six Steps For Using Twitter For Your Conference Or Event