Does the GOP get the power of social networks? Yes.
>> From: Chairman Ken Mehlman>> Date: April 28, 2006 10:01:58 PM CDT
>> Subject: XXXX, You're Invited to Change Politics
>>
>> You have a powerful new tool to grow our Party from the bottom up.
>> It's a website built around you - with your personal message, your
>> photos, links to your friends online, and the ability to set your
>> personalized grassroots goals. The new activist network will
>> revolutionize online politics - and we're launching it with a bang on
>>
>> And when it's all over, the most successful house parties in America
>> will receive a special thank you.
>>
>> Here's how you can be a part of this exciting launch. First - set up
>> your May 22 house party today. When you create your party, you'll
>> also be able to set up your site with grassroots goals tied to
>> the party - whether it's grassroots fundraising for a Republican
>> victory in November, recruiting volunteers, or registering new
>> voters.
>>
>> Make your party a friend - raiser simply by bringing friends and
>> neighbors together. If you recruit at least one new volunteer, voter,
>> or donor through your MyGOP - powered house party, you and your
>> guests will be eligible to participate in a special conference call
>> with Republican leaders on the evening of May 22.
>>
>> As a special thank you, the hosts of the five MyGOP house parties
>> that raise the most money for the Republican Party through MyGOP from
>> 10 or more friends will receive a special Republican edition iPod
>> Video*. To see what it looks like, click here.
>>
>> The dollars you raise, the volunteers you recruit, and the voters you
>> register will determine the outcome of this fall's elections - and
>> the direction of our country for years to come.
>> * The Republican National Committee is not affiliated with Apple
>> Computer, maker of the iPod Video.
There are lots of reasons this is interesting and lots of ways it can be done better in true network building. Do the networks have a say in the agenda? Do they have ability to use the tools to raise money for charity or other directed investments by the network? Is there total "awareness" of folks across the network? Are the reputation of network actors tracked by each other.
I am suggesting you not join but it does not look like organizing social change by focusing on the network is unique to progressives. Both parties seem to understand the idea of distributing fundraising out to the edge but that strategy is really only the tip of the iceberg.
On a Personal Note: NOW THE GOP video IPOD --
What are the features of the Special Republican Ipod....
1. It says all the music is in there (but there are none).
2. It is the first Ipod to digitize bullshit.
3. It comes preloaded with the news for the next three years ahead from FOX future casting.
4. It is the only Ipod that also records all your conversations and uploads them to the NSA.
5. It has 5 times the heavy metals and pollution with a sticker on the back encouraging you not to recycle.
6. It only works for rich white people.
7. The adult channel filter also catches New York Times, CNN and facts as "inappropriate".
8. It only works 3 months out of the year and then must be stored in TX to recharge.
9. It runs on lobbyist cash not batteries.
10. The favorite song count is always off by thousands of votes in the wrong direction.