The 90 / 10 rule says that 90% of the work is done by 10% of the people. In most campaigns and coalitions that rule holds true. It is really important that this core network gets along, understands thier common story and has an opportunity to interact and build ties and friendships with each other outside of the tense atmosphere of a full throttle effort to protect the planet.
In my day job, I am working to start to help foster some more network connections across the communicaitons staff and members we work with at Green Media Toolshed. We are sponsoring and promoting the True Spin conference. We will be there putting the network-centric advocacy principals in action (building ties across our friends, users,a nd member groups).
We are planning some social ties, (lots of food and drink) fun work sessions and some strategic parties to inject a bit more common story into the crew of folks that need to coordinate message, campaigns and issue work. I am really looking forward to the True Spin: Conference on Media Relations for Progressives.
Please come if you can. I am going to do all we can to make it a great event for our movements core network.
Also let us know if you have ideas or can help sponsor some participation for communications folks that may find the travel and fees too expensive (trying to get a little scholarship fund going).