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Wisdom of Crowds

There is lots of fun food for thought in the new book "Wisdom of Crowds". It is a wonderful and thought provoking book sure to be unpopular by consultants and experts because it cries out against the silver bullet leader thinker. The basic idea is that crowds are smart and under the right conditions the crowd will always make better choices than the expert. The challenge is to set up a system (designed by individuals ) to harvest the wisdom of the crowd.

Think Bushin30seconds.com vs. Presidential campaign ads....

There are lots of really interesting examples of crowd problem solving and also dysfunctional systems that create market bubbles. It is a quick read and it inspired lots of ideas. I'll rant on a few of them tomorrow.

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