1. What strategy is your campaign or coalition using to build social ties among key participants?
2. What is the common story of the key volunteers, supporters and staff working on your campaign or coalition? What are the common life threads that all participants embrace?
3. Who are the core team of this campaign? Who are the affiliated and allied partners? What do the “local walk-ins” supporters look like? How does the current strategy spread capacity and power to each participant (core, allies and walk-ins)? How do activities of the core team animate and inspire "local walk-ins"?
4. How is the common story (see above) communicated and reinforced?
5. What are the key technologies, hardware and financial resources needed to “win”? How long are they really needed for? How can the resources be decentralized so everyone can have access to them?
6. How can resources including staff and funding be managed so that it is only in use during "hot" demand?
7. What work needs to be done? How can the work be “packitized” into small chunks of 1 hour or less?
8. Can you absorb and efficiently use very small contributions of money, time and energy effectively? Can the campaign absorb huge rapid investments of manpower, cash, and talent?
9. What does information and decision superiority look like for your field staff? How are those bits of knowledge and data being collected and distributed?
10. What is the learning mechanism that feeds back learning to other participants?
