There have been an increasing number of reasons to start looking at chat campaigns and an increasing amount of insight on ways to do them.
Why should you include "Chat Campaigns" as part of your work?
NetGen's prioritization of communication forums ...1. Face-to-face 2. Cell phone (SMS or not) 3. Next IM (usually AIM)em>
Examples of Chat Campaigns:
Wesley Clark with 3500 people in a Chat room
Safe Sex Campaign
Streisand's election eve chat campaign
Jon Stahl's Journal: Instant Messaging "ChatBots" -- an innovative online outreach strategy
Currently, I am doing some research on more examples, the flow of chat discussions and debates and best practices. (I am also seeking some contract work and grant funding to develop the concept and applications a bit further.)
